Australia's specialist partner in
midlife workforce compliance and performance
Mitigate risk.
Protect reputation.
Strengthen culture.
Retain and Attract Talent.
As Australia's workforce continues to age, supporting employees through midlife transitions has become more than a wellbeing initiative. It is a workforce capability, risk mitigation and leadership readiness issue.
Perimenopause and menopause affect a substantial proportion of the midlife workforce and around 80% experience symptoms.
Without workplace support the financial and risk impact is measurable: increased absenteeism, reduced productivity through presenteeism, and the loss of senior talent at the point of their highest organisational value.
Conservative modelling puts the cost of inaction at over
$2.6 million per year for an organisation with 100 midlife women. Investing in structured midlife systems delivers measurable returns by addressing absenteeism, improving retention and lower claims exposure.
How organisations respond to their midlife workforce will increasingly shape their ability to retain talent, manage risk and build organisational capability.
Why Midlife Advantage?
Midlife Advantage mitigates risk, protects reputation and strengthens culture through systems that embed knowledge of midlife biological transitions and their impacts across the workplace.
Avoidable Risk
Protect organisational capability and safeguard reputation by addressing avoidable risk and strengthening engagement
Engagement
Ensure the people who hold organisational knowledge, leadership and momentum remain well, engaged and performing at their full capability
Knowledge
Provide evidence-based systems that build knowledge of the biopsychosocial impacts of perimenopause and menopause
Culture
Develop a culture that strengthens awareness, understanding and collaboration across teams while signalling to the market that the organisation is an employer of choice
Leadership
Equip leaders, managers and teams with the understanding of policy, procedures and the tools that enable them to support employees experiencing midlife biological transitions, assess risk and meet regulatory requirements
Strengthen
Integrate the Midlife Advantage systems into existing wellbeing programs, strengthening their scope and ensuring that the impact of midlife biological transitions is recognised and supported across the organisation
Supporting your organisation
Foundation
Essential
The Foundation Program establishes essential understanding of menopause, perimenopause and a brief introduction to Andropause. Understand baseline protections so organisations can recognise midlife transitions and meet current and emerging compliance obligations. It provides the core understanding required to mitigate risk, protect reputation and strengthen culture.
Elevation
Improvement
The Elevation Program lifts organisational capability and confidence. It equips managers, leaders and teams with practical skills, applied frameworks and behavioural tools that embed midlife support into everyday operations. Elevation is where organisations move from awareness to action, creating visible improvements in communication, performance and workforce stability.
Advantage
Capability uplift
The Advantage Program converts midlife capability into strategic performance. It integrates advanced training, leadership mastery and system alignment to deliver measurable outcomes across productivity, continuity and talent retention. Advantage positions organisations ahead of compliance deadlines and ahead of competitors, demonstrating leadership in a rapidly evolving regulatory landscape.
Partnership
Ongoing support
The Retainer Partnership provides ongoing access to specialist guidance, compliance support and leadership advisory. It ensures continuity, responsiveness and sustained capability uplift across midlife workforce health. With regular check‑ins, priority access and continuous alignment to regulatory changes, this partnership keeps organisations prepared, protected and performing at full capability.
Advisory & Implementation
Change
Our specialist advisory and implementation support provides targeted expertise for organisations requiring specific deliverables. This includes change management, strategic communications, policy and procedural gap assessments, and workforce education. Address urgent compliance exposure and deliver visible, practical outcomes without requiring a full program commitment.
Supporting your people
Coaching
Enhance
Leadership, succession planning, performance coaching, manager uplift sessions
Training
Educate
Knowledge sessions for people leaders focused on employee conversations, risk identification, adjustments, documentation and consistency of response. Covering menopause, perimenopause and a brief introduction to Andropause, designed to inform and supports managers to engage in conversation and ensure their employees are supported.
Managers knowledge session large group session to cover all your managers and people leaders
Awareness
Inform
Employee Awareness Webinars for broader workforce reach across time zones, sites or cohorts. covering menopause, perimenopause and a brief introduction to andropause designed to inform, to support conversations buildings reflect leadership’s commitment to championing those experiencing midlife. Including a helpful Midlife Advantage fact & support guide.
Peer support
Advocate
Midlife Wellness Champions Support assists in identifying employees who volunteer to be a representative of the midlife wellness in the workplace, promote initiatives, connect colleagues to resources and actively engage to foster a culture of health, wellbeing and psychological safety.
Midlife Wellness Champions Formation Session is a dedicated session on how to establish the peer champion group, including role purpose, member profile, governance (leveraging your organisations best practice), confidentiality, launch approach and a 90-day activation plan - a customised plan that the internal champions group uses to coordinate communications, local actions, feedback loops and escalation pathways.
Tools
Guide
Evidence based Toolkits and Guides, Manager Quick Reference Guide covering how to engage in conversations with employees, what adjustments can look like, and how to access appropriate support pathways.
Meet the Team
Director
Paula Bradbrook
With more than 25 years in corporate leadership, transformation and coaching, Paula brings a rare combination of commercial rigour and clinical understanding to the challenges people and organisations face when managing the impacts of midlife biological transitions and wellbeing.
Paula is a national advocate for women’s health and the impacts to their professional lives. She champions reform through better education and understanding of the issues that surround midlife and provides evidence‑based, biopsychosocial menopause support and coaching to help women understand the neuroendocrine, cognitive, and identity‑level shifts of midlife.
Paula is known for translating clinical evidence, commercial intelligence and lived experience into practical frameworks that support people, workplaces, and health systems.
Director
Tricia McBride
With 30 years in leadership and business operations, Tricia brings a practical understanding of organisational performance, employee experience, and the realities of change. She supports clients through personal and professional transitions, with a particular focus on midlife change and growth.
Tricia works with organisations and individuals across leadership development and professional growth, supporting stronger leadership capability, improved retention and the preservation of critical experience.
As a qualified coach and psychotherapist, her approach is both commercially focused and person-centred, enabling outcomes that strengthen engagement and workforce sustainability.
Tricia is known for her structured, pragmatic approach and her ability to create a trusted environment where individuals and leaders can reflect, challenge assumptions and act with confidence.
Client Support
Poonam Dhanjie
Poonam is an enthusiastic and dependable client support professional. She specialises in customer experience design and project coordination, bringing practical, outcomes‑driven approach to helping organisations and individuals navigate change.
Poonam has led customer onboarding and migration projects, managed large‑scale marketing programs across international markets and designed processes that cut onboarding time by half. She applies that same attention to detail when supporting clients and partners.
She is skilled in CRM management, event planning and uses data and clear communication to solve problems quickly and respectfully.
Poonam values integrity, productivity and continuous learning, and enjoys partnering with clients to deliver meaningful, measurable results.
Australian midlife workforce
Ages 40 - 65
Midlife refers to the life stage typically spanning ages 40 to 65
6.2 times
Mental health claims are growing at approximately 6.2 times the rate of other injury types
161.1%
Safe Work Australia's snapshot reports a 161.1% increase in serious mental health claims in the past 10 years
1 in 8
1 in 8 women retire during menopause, and another 2 in 8 women want to.
$15.2 billion
Menopause costs Australian women $15.2 billion annually in lost earnings and super.
The Australian Institute of Superannuation Trustees (2022), Measuring what matters: Understanding our economy and society while informing policy making.